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42 Top Social Media Tips and Tools

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Joel Goldstein has been featured on television, newspapers and magazines as an expert in Internet Marketing Strategies.

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Over the last six months or so I’ve come across hundreds of useful tips and tools online. Rather than keeping them to myself, I thought I’d share a few of them with you.

I’ve grouped the list “Tips” and “Tools” under eight categories:

1. Analytics/Measurement
2. Blogging
3. Micro-Blogging
4. Miscellaneous
5. Mobile/Telephony
6. PR/News Releases
7. Search/SEO
8. Social Bookmarking
Analytics/Measurement

Tips: Google Analytics Videos on YouTube
These videos are a great source of insight into how you can continually improve your web analytics practices.

Tips: Web Analytics Demystified
This is a wonderful post outlining the basic ways to use web analytics.

Tools: Feed Analysis 1.1
Great tool for analyzing Feedburner trends over time.

Tools: Feedjit
Show off your live web traffic.

Tools: RobotReplay
RobotReplay lets you record and watch your website visitors in action. View recorded sessions of every mouse movement, click and keystroke.

Tools: The BuzzMonitor
Aggregation tool produced by the World Bank.

Tools: Websites As Graphs
Chart your website’s social graph.
Blogging

Tips: RSS Specifications
All about RSS feeds.

Tools: CoverItLive
A hosted service for blogging events in real time.

Tools: Great Places to Find WordPress Plugins
Resources for finding excellent WordPress plugins.

Tools: Top 10 Template Generators for Blogs and Websites
Does what it says on the tin.
Micro-Blogging

Tips: Six Signs That Twitter Isn’t For Your Nonprofit
In reality, this is a great list of pointers on how to — and how not to — use Twitter.

Tips: The 10 ways I learned to use Twitter in 2007
Dan York lays out how and why he uses Twitter.

Tips: Twitter: Crisis Case Studies, Useful Applications and a Beer
Some great examples of ways to use Twitter and tools to use it more effectively.

Tips: What the Web Strategist should know about Twitter
Great post by Jeremiah Owyang introducing Twitter, outlining benefits & limitations, and explaining ways to use it.

Tools: Buzzter
Twitter search tool (also available in Japanese).

Tools: JTL
Tool that pulls out the 50 most recent links from your Twitter feed. Requires Google Gears to work; doesn’t work in Flock.

Tools: Snitter
One of the most popular desktop apps for Twitter.

Tools: Terraminds
Another search application for Twitter.

Tools: Tweeterboard
Conversation analytics for Twitter. Still a little buggy and not comprehensive, but very useful nonetheless.

Tools: Tweetscan
Real-time Twitter search. Great tool for filtering through your Twitter feed.

Tools: TwitDir
A Twitter users directory.

Tools: Twitter Karma
Who are you following? Who is following you back?
Miscellaneous

Tips: Black belt scheduling with Google Calendar
Useful Google Calendar tips.

Tips: Google Embeddable Calendar Helper
Useful help page for embedding Google Calendar in your webpages.

Tips: Journalism 2.0: How to Survive and Thrive
Fantastic introduction to web 2.0.

Tips: Simplifying Ajax For Marketers
Neat 101 post explaining the benefits of AJAX for marketers.

Tools: 11 Open-Source Projects Certified As Secure
List of open-source projects that have been certified as free of security defects.

Tools: AnchorFree
Free, reliable wi-fi security. Can use to access US-only sites too.

Tools: My Office 2.0 Setup
A thorough list of leading online office applications.
Mobile/Telephony

Tools: Eye-Fi
The Eye-Fi Card is a wireless memory card. It automatically uploads pictures from your digital camera to your PC or Mac and to your favorite photo sharing, printing, blogging or social networking site.

Tools: Large-Scale Conference Calls With *Better* Voice Quality Than The PSTN (using Skype)
Dan York highlights a Skype extra that allows high-quality, large-scale conference calls over Skype.

Tools: Spinvox
Voice-driven posts to blogs, twitter, jaiku, facebook and more.
PR/News Releases

Tools: PR Web
Online, socially-enabled news wire service.

Tools: PRX Builder
Awesome social media news release creation tool.

Tools: Social Media Newsroom
A template for a social media newsroom from SHIFT Communications.

Tools: Social Media Press Release
Todd Defren & SHIFT Communications’ original SMNR template.

Tools: Social Media Press Release: The Next Step
HTML template for a social media news release.
Search/SEO

Tips: How to Generate Web Site Traffic: The Meta List
I’m linking my list of links to a list of links. Shoot me now. I haven’t checked all of these out yet. This is a list of free resources to increase your web traffic.

Tools: Searchmash
Non-advertised testing area run by google – some interesting new ajax features integrating results with images, video, and wikipedia.
Social Bookmarking

Tips: Become A del.icio.us Power User
Pointers on how to use del.icio.us effectively.

Tools: Social Bookmarking Submission Tools
Lee Odden outlines some tools to make social bookmark submissions easier.

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